Sneakersnstuff\u2019\u0131n iflas m\u00fcracaat\u0131nda bulunmas\u0131, sadece tek bir markan\u0131n ya\u015fad\u0131\u011f\u0131 badirelerle sonlu de\u011fil. Son y\u0131llarda d\u00fcnya \u00e7ap\u0131nda bir\u00e7ok b\u00fcy\u00fck markan\u0131n finansal zorluklarla u\u011fra\u015f etti\u011fi, iflas dalgas\u0131n\u0131n s\u00fcratle yay\u0131ld\u0131\u011f\u0131 g\u00f6zlemleniyor.\u00a0<\/p>\n
B\u00fcy\u00fck spor ayakkab\u0131 ve sokak giysi markalar\u0131, artan maliyetler, pazar daralmas\u0131 ve t\u00fcketici al\u0131\u015fkanl\u0131klar\u0131ndaki de\u011fi\u015fimler \u00fczere sebeplerle g\u00fc\u00e7 g\u00fcnler ge\u00e7iriyor. Sneakersnstuff, bu global ekonomik krizin ve daralan koleksiyonluk eser pazar\u0131n\u0131n tesiriyle \u00f6nemli zorluklar ya\u015famaya ba\u015flad\u0131.<\/p>\n
1 M\u0130LYAR GEL\u0130R, 459 M\u0130LYON L\u0130RA ZARAR<\/b><\/p>\n
Sneakersnstuff, 2023 y\u0131l\u0131 prestijiyle yakla\u015f\u0131k 50 milyon euro (1 milyar 867 milyon TL) gelir elde etmi\u015f olmas\u0131na kar\u015f\u0131n 459,2 milyon TL \u00fczerinde bir ziyan bildirdi. Bu durum, \u015firketin mali dertlerinin boyutlar\u0131n\u0131 g\u00f6zler \u00f6n\u00fcne seriyor.\u00a0<\/p>\n
Yine de SNS idaresi, iflas ba\u015fvurusu yapm\u0131\u015f olmas\u0131na kar\u015f\u0131n, markan\u0131n fizik\u00ee ma\u011fazalar\u0131 ve \u00e7evrimi\u00e7i sat\u0131\u015flar\u0131na devam edece\u011fini duyurdu. Paris, Berlin ve Londra\u2019daki ma\u011fazalar ile sneakersnstuff.com internet sitesi \u00fczerinden sat\u0131\u015flar s\u00fcrd\u00fcr\u00fclecek.<\/p>\n
SNS’N\u0130N Y\u00dcKSEL\u0130\u015e\u0130 VE D\u00dc\u015e\u00dc\u015e\u00dc\u00a0<\/b><\/p>\n
Sneakersnstuff, y\u0131llarca Adidas, Nike, New Balance, Timberland \u00fczere b\u00fcy\u00fck markalarla yapt\u0131\u011f\u0131 i\u015fbirlikleriyle bilindi ve bilhassa hudutlu say\u0131da \u00fcretilen koleksiyonluk spor ayakkab\u0131lar ile kendine mahsus bir pazar yaratt\u0131.\u00a0<\/p>\n
\u015eirket, Berlin, Paris, Londra, New York, Los Angeles ve Tokyo \u00fczere b\u00fcy\u00fck kentlerde ma\u011fazalar a\u00e7arak d\u00fcnya \u00e7ap\u0131nda pop\u00fclerli\u011fe ula\u015ft\u0131. Fakat global spor giysi pazar\u0131ndaki daralma, b\u00fcy\u00fck markalar\u0131n eser \u00e7e\u015fitlili\u011fini azaltma stratejileri ve koleksiyonluk eserlere olan talebin d\u00fc\u015fmesi, SNS\u2019yi olumsuz etkiledi.<\/p>\n
\u0130FLAS DALGASI B\u00dcY\u00dcK MARKALARI TES\u0130R\u0130 ALTINA ALDI\u00a0<\/b><\/p>\n
Sneakersnstuff\u2019\u0131n iflas ba\u015fvurusu, yaln\u0131zca \u0130sve\u00e7li markan\u0131n de\u011fil, d\u00fcnya \u00e7ap\u0131nda bir\u00e7ok b\u00fcy\u00fck perakendecinin de kar\u015f\u0131la\u015ft\u0131\u011f\u0131 finansal zorluklar\u0131n bir yans\u0131mas\u0131.\u00a0<\/p>\n
K\u00fcresel ekonomik belirsizlikler, t\u00fcketici harcamalar\u0131n\u0131n azalmas\u0131 ve tedarik zinciri s\u0131k\u0131nt\u0131lar\u0131, bir\u00e7ok b\u00fcy\u00fck markay\u0131 misal durumlarla kar\u015f\u0131 kar\u015f\u0131ya b\u0131rak\u0131yor. Bu iflas dalgas\u0131n\u0131n devam edip etmeyece\u011fi, spor ayakkab\u0131 ve sokak giysi pazar\u0131ndaki ba\u015fka markalar\u0131n gelece\u011fini de \u015fekillendirecek.<\/p>\n
D\u00fcnyaca \u00fcnl\u00fc markalar\u0131n bu cins zorluklarla m\u00fcsabakas\u0131, global perakende dal\u0131nda yeni bir periyodun habercisi olabilece\u011fi \u00f6ng\u00f6r\u00fcl\u00fcyor.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"
D\u00fcnyaca tan\u0131nan \u0130sve\u00e7li spor ayakkab\u0131 perakendecisi Sneakersnstuff (SNS), finansal zorluklar nedeniyle iflas m\u00fcracaat\u0131nda bulundu\u011funu a\u00e7\u0131klad\u0131. 1999 y\u0131l\u0131nda \u0130sve\u00e7\u2019in Stockholm kentinde kurulan ve sokak giysisi ile spor ayakkab\u0131lar\u0131n\u0131n \u00f6nde gelen markalar\u0131ndan biri haline gelen SNS, bilhassa koleksiyonluk spor ayakkab\u0131lar pazar\u0131ndaki global d\u00fc\u015f\u00fc\u015f nedeniyle s\u0131k\u0131nt\u0131 bir periyodun i\u00e7erisinde.<\/p>\n","protected":false},"author":1,"featured_media":28649,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[986,4933,340,1130],"class_list":["post-28648","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-iflas","tag-markalari","tag-pazar","tag-zor"],"_links":{"self":[{"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/posts\/28648","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/comments?post=28648"}],"version-history":[{"count":1,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/posts\/28648\/revisions"}],"predecessor-version":[{"id":28650,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/posts\/28648\/revisions\/28650"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/media\/28649"}],"wp:attachment":[{"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/media?parent=28648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/categories?post=28648"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/tags?post=28648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}