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<\/p>\n\u00c7inli elektrikli ara\u00e7 devi BYD, sat\u0131\u015f maksatlar\u0131n\u0131 a\u015fa\u011f\u0131 \u00e7ekerek son y\u0131llar\u0131n en yava\u015f b\u00fcy\u00fcme periyoduna giriyor. \u015eirketin 2025 i\u00e7in belirledi\u011fi yeni gaye, analistlerin iddialar\u0131n\u0131n de alt\u0131nda kald\u0131.<\/p>\n
SATI\u015e AMACI B\u0130RDEN D\u00dc\u015eT\u00dc<\/b><\/p>\n
Konuya yak\u0131n kaynaklara nazaran BYD, 2025 y\u0131l\u0131 sat\u0131\u015f amac\u0131n\u0131 y\u00fczde 16 oran\u0131nda d\u00fc\u015f\u00fcrd\u00fc. Mart ay\u0131nda 5,5 milyon ara\u00e7 sat\u0131\u015f\u0131 hedefleyen \u015firket, bu say\u0131s\u0131 son aylarda birka\u00e7 kere a\u015fa\u011f\u0131 revize etti. Son payla\u015f\u0131lan maksat, en az 4,6 milyon ara\u00e7 oldu.<\/p>\n
Yeni gaye, ge\u00e7en y\u0131la nazaran sadece y\u00fczde 7\u2019lik bir art\u0131\u015f\u0131 temsil ediyor. Bu oran, 2020\u2019deki daralmadan bu yana en d\u00fc\u015f\u00fck b\u00fcy\u00fcme oran\u0131 olacak.<\/p>\n
F\u0130YATLARI D\u00dc\u015e\u00dcR\u00dcNCE \u0130\u015eLER AKS\u0130NE D\u00d6N\u00dc<\/b><\/p>\n
BYD\u2019nin gayelerini k\u00fc\u00e7\u00fcltmesinin ard\u0131nda artan rekabet de var. Bilhassa Geely Auto ve Leapmotor \u00fczere rakiplerle girilen fiyat sava\u015flar\u0131 \u015firketin \u00fczerindeki bask\u0131y\u0131 art\u0131r\u0131yor.<\/p>\n
BYD ge\u00e7ti\u011fimiz hafta a\u00e7\u0131klad\u0131\u011f\u0131 \u00e7eyrek sonu\u00e7lar\u0131nda k\u00e2r\u0131n\u0131n y\u00fczde 30 d\u00fc\u015ft\u00fc\u011f\u00fcn\u00fc bildirdi. Bu, \u00fc\u00e7 y\u0131ldan uzun bir m\u00fcddettir birinci defa g\u00f6r\u00fclen k\u00e2r d\u00fc\u015f\u00fc\u015f\u00fc olarak kayda ge\u00e7ti.<\/p>\n
Yeni belirlenen 4,6 milyonluk maksat, Deutsche Bank\u2019\u0131n 4,7 milyon ve Morningstar\u2019\u0131n 4,8 milyonluk beklentilerinin de gerisinde kald\u0131. \u015eirket bu y\u0131l\u0131n birinci sekiz ay\u0131nda hedeflenen sat\u0131\u015flar\u0131n s\u0131rf y\u00fczde 52\u2019sini ger\u00e7ekle\u015ftirebildi.<\/p>\n
FABR\u0130KALAR \u00c7ALI\u015eMA SURATINI D\u00dc\u015e\u00dcRD\u00dc<\/b><\/p>\n
BYD, \u00fcretim kapasitesini b\u00fcy\u00fck \u00f6l\u00e7\u00fcde kendi b\u00fcnyesinde kar\u015f\u0131layarak maliyet avantaj\u0131 yakalayan bir marka olarak \u00f6ne \u00e7\u0131km\u0131\u015ft\u0131. Lakin sat\u0131\u015flar\u0131n\u0131n y\u00fczde 80\u2019e yak\u0131n\u0131n\u0131n ger\u00e7ekle\u015fti\u011fi \u00c7in pazar\u0131nda fiyat sava\u015flar\u0131n\u0131n da tesiriyle yava\u015flama art\u0131k daha g\u00f6r\u00fcn\u00fcr hale geldi.<\/p>\n
Haziran ay\u0131nda Reuters\u2019\u0131n aktard\u0131\u011f\u0131na nazaran, \u015firket \u00c7in\u2019de birtak\u0131m fabrikalar\u0131nda \u00fcretim surat\u0131n\u0131 d\u00fc\u015f\u00fcrd\u00fc ve kapasite art\u0131\u015f\u0131 planlar\u0131n\u0131 erteledi. Bilhassa 150 bin yuan\u0131n (21 bin dolar) alt\u0131nda sat\u0131lan ekonomik modellerin sat\u0131\u015flar\u0131, Temmuz 2024\u2019te ge\u00e7en y\u0131la nazaran y\u00fczde 9,6 geriledi.<\/p>\n
<\/p>\n
TESLA’YA DA SI\u00c7RADI<\/b><\/p>\n
Sadece BYD de\u011fil, Tesla da sat\u0131\u015flarda d\u00fc\u015f\u00fc\u015f ya\u015f\u0131yor. Avrupa\u2019da kimi pazarlarda yeni tesciller sert formda geriledi.<\/p>\n
Fransa\u2019da Tesla tescilleri A\u011fustos 2024\u2019e nazaran y\u00fczde 47,3 azal\u0131rken, araba pazar\u0131 genel olarak y\u00fczde 2,2 b\u00fcy\u00fcd\u00fc. \u0130sve\u00e7\u2019te d\u00fc\u015f\u00fc\u015f y\u00fczde 84\u2019\u00fc a\u015ft\u0131, Hollanda\u2019da y\u00fczde 50, Danimarka\u2019da y\u00fczde 42 ve \u0130talya\u2019da y\u00fczde 4,4 oldu.<\/p>\n
Norve\u00e7, \u0130spanya ve Portekiz ise bu genel d\u00fc\u015f\u00fc\u015f\u00fcn d\u0131\u015f\u0131nda kalarak istisna olu\u015fturdu.<\/p>\n","protected":false},"excerpt":{"rendered":"
D\u00fcnyan\u0131n en s\u00fcratli b\u00fcy\u00fcyen otomotiv markalar\u0131ndan biri olarak son y\u0131llarda her k\u0131tada fabrika a\u00e7an \u00c7inli BYD\u2019de r\u00fczg\u00e2r bilakis d\u00f6n\u00fcyor. Elektrikli ara\u00e7 pazar\u0131nda global liderli\u011fe oynayan \u015firket, 2025 sat\u0131\u015f maksad\u0131n\u0131 d\u00fc\u015f\u00fcrmek zorunda kald\u0131.<\/p>\n","protected":false},"author":1,"featured_media":77490,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[5633,100,290,402],"class_list":["post-77489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-byd","tag-milyon","tag-satis","tag-sirket"],"_links":{"self":[{"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/posts\/77489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/comments?post=77489"}],"version-history":[{"count":1,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/posts\/77489\/revisions"}],"predecessor-version":[{"id":77492,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/posts\/77489\/revisions\/77492"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/media\/77490"}],"wp:attachment":[{"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/media?parent=77489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/categories?post=77489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ikimisli.tr\/index.php\/wp-json\/wp\/v2\/tags?post=77489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}